Section 4 - SEO & Blogging
Content Formatting and Structure Guideline
The following rules can be classified under the “Content Formatting and Structure” category for prompt parameters. These guidelines focus on the organization, readability, and clarity of the content. By following these rules, you can enhance the overall structure and presentation of your writing to improve its effectiveness and readability.
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Content Formatting and Structure Guideline
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Description
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Use short sentences
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Aim for a sentence length of 20 words or less to enhance readability.
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Use parallelism
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Employ parallel grammatical structures for related ideas to create balance and improve comprehension.
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Use concise paragraphs
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Keep paragraphs focused and concise, covering a single idea or topic to maintain clarity.
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Write in a logical order
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Present your content in a logical sequence, following a clear chronological or procedural order.
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Use bullet points and lists
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Break down complex information using bullet points and lists for better comprehension.
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Use headings and subheadings
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Organize your content with clear headings and subheadings to guide the reader.
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Include meaningful subheadings
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Use descriptive subheadings that accurately represent the content of each section for easy navigation.
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Use consistent formatting
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Maintain consistency in font style, size, spacing, and indentation throughout the document for a professional appearance.
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Break up text with whitespace
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Leave adequate spacing between paragraphs and sections to give readers visual breathing room and improve readability.
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Numbered lists for step-by-step instructions
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When providing instructions or procedures, use numbered lists to guide readers through a sequence of steps.
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Emphasize important information
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Use bold or italic formatting sparingly to highlight key points without compromising readability.
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Incorporate visual aids
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Suggest utilizing relevant images, charts, or graphs to enhance understanding and engage visual learners.
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Use transitional words and phrases
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Incorporate transitional words like “however,” “moreover,” and “in addition” to improve the flow and coherence between sentences and paragraphs.
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Include relevant examples and case studies
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Illustrate concepts or ideas with real-world examples and case studies to make them more relatable and tangible for readers.
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Use callouts or pull quotes
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Highlight key quotes or important information in separate text boxes or callout sections to draw attention and emphasize their significance.
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Consider the inverted pyramid structure
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Present the most important information first, followed by supporting details, to capture readers’ attention and ensure they grasp the main points even if they skim the content.
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